Social Media Lead

Location: Bolton (Hybrid/Remote options available)

Salary: £28,000 - £36,000 per annum (Dependant on experience)

Hours: Full-time or Part-time considered, Flexible Core hours arrangements available

We are looking for a creative and confident Social Media Lead who understands how content drives engagement and how engagement supports business growth.

You’ll take responsibility for the planning, creation, and delivery of organic and paid social media campaigns across Thornton & Lowe, our brands, and our clients, as part of our outsourced marketing service.

Qualifications & Experience Desired

• At least 2 years’ experience managing social media channels professionally
• Experience writing copy and creating visual content for platforms including LinkedIn and Instagram
• Understanding of social media for B2B audiences, with experience growing accounts and driving engagement
• Confident planning and managing content calendars
• Comfortable using scheduling and project tools such as Metricool, Zoho, Loop, WordPress, & Google Analytics.
• Able to analyse performance data and provide insight that improves results
• Experience supporting brand visibility and lead generation through organic content
• Strong attention to detail and a good grasp of tone, audience and platform differences
• Experience with paid social campaigns (LinkedIn, Facebook or Instagram)
• Knowledge of content strategy, funnel stages and campaign planning
• Familiarity with UTM links, Meta Business Suite, or LinkedIn Campaign Manager
• You’ll need to understand how different platforms work, keep up with trends, and use insight to inform decisions and reporting
• Agency experience or experience managing multiple brands/accounts
• Confident presenting ideas and updates to internal stakeholders or clients
• Excellent written and verbal communication skills
  
  

Key Responsibilities

To lead and deliver engaging social media content and campaigns that support visibility, engagement, and lead generation for Thornton & Lowe, our wider brands, and our marketing clients

• Planning and scheduling content across LinkedIn, Instagram and Facebook
• Writing copy and designing or briefing visuals in line with brand guidelines
• Managing a rolling content calendar that supports key campaigns and priorities
• Posting and monitoring content, responding to interactions where needed
• Sharing content via social media and blogging platforms to support reach and engagement
• Advising on post formats, hashtags, tone and timing to improve engagement
• Reviewing analytics, preparing monthly reports, and suggesting improvements
• Collaborating with team members to align content with SEO, design and campaign goals
• Supporting marketing clients with social media setup, management and advice
• You’ll be expected to take the lead on social media but work closely with others to shape campaigns, build consistency, and report on performance
  
  

Thornton & Lowe is a leading bid consultancy specialising in helping small and medium businesses win public sector contracts. We are committed to delivering exceptional bid products and services.

You will receive training in bidding and procurement, and you will be supported by an expert team with a focus on continuous improvement.

We have been delivering our services for over 14 years and you will be joining an existing and high performing team.

Why You'll Love Working With Us

• Creative Team: Collaborate with colleagues who value fresh ideas and strategic thinking.
• Collaborative team: Support from our Communications & Design Manager, Marketing Apprentice, and Data Apprentice.
• Career Growth: Benefit from extensive training programmes and professional development opportunities.
• Meaningful Work: Contribute to projects that make a real difference.
• Sustainability: Be part of projects that prioritise environmental sustainability, reducing carbon footprints, and promoting green practices.
• Flexible Holidays: Enjoy flexibility with your annual leave, with no fixed days that you must take off.
• Healthcare Scheme: Access to an optional company-wide healthcare scheme to support your well-being.
• Community Impact: Be part of initiatives that support local communities
• Supportive Environment: Join a team that values your contributions and provides a supportive work environment.
  
  

We are committed to fostering an inclusive and diverse workplace. We believe that a diverse workforce enriches our perspectives, drives innovation, and strengthens our ability to deliver exceptional solutions. Our recruitment practices are designed to be open and accessible to candidates from all backgrounds, ensuring equal opportunities for everyone. We actively address unconscious biases and promote a culture of respect. If you have any additional requirements to assist with the application process, please reach out directly for support at [email protected].

Next steps after you've applied: We will screen your CV (done by a human, we promise!) against our key role criteria and, if your application meets these, will be in touch by telephone to discuss both our opportunity and what we hope you will find to be a streamlined and simple recruitment process.

Due to the volume of applications we receive, we can only respond personally to those who meet the requirements to move to the next stage of the process. Should you not hear from us within 28 working days, your application was not successful on this occasion. However, if we think you would be a good fit for a future role, we will add you to our talent pool and we would welcome your application for future opportunities.