Sales Development Program Manager (London)

ABOUT TPG

The Pipeline Group (TPG) provides our clients with end-to-end Pipeline Generation services that help B2B tech companies scale pipeline fast and reliably through our SDR-as-a-Service model.

We combine superstar SDR talent, purpose-built proprietary technology, industry-leading SDR training, rigorous management & quality control layers, world-class data services, integrations and more to offer all-in-one Pipeline Generation to our clients.

TPG has been named in the Inc. 5000 Top Fastest-Growing Privately Held Companies in the US for five consecutive years and we’re growing faster every single year.

Our clients work with us because we’ve cracked the formula for creating world-class SDRs and putting up industry leading pipeline generation numbers.

No guesswork. Just results.

OUR CULTURE

At TPG, performance and accountability are our culture. We thrive on results—driven by excellence, collaboration, and integrity. Our people-first mindset supports not only clients but our teammates. Your wins are our collective wins. Your growth is our mission.

Our vision is to be the world’s most effective virtual sales workforce—a place where high-performing remote SDRs, program managers, and operational leaders come together to generate extraordinary ROI.

ABOUT OUR ROLE

As an SDR Program Manager at TPG, you will be the operational owner of strategic revenue programs. Your responsibility is to ensure that each project delivers against client goals by continuously evaluating performance, ensuring system readiness, and collaborating cross-functionally across enablement, GTM, data, and content teams.

You are not responsible for directly coaching SDRs—but you are accountable for ensuring the system they operate within is optimized. You will oversee project performance, drive weekly inspection cadences, evaluate resource effectiveness (ICP, messaging, data, tools), and recommend pivots to maximize pipeline and ROI.

This is a critical role for client satisfaction, revenue retention, and expansion.

KEY METRICS & GOALS

• Ensure each program consistently meets or exceeds pipeline generation benchmarks established for the xDR team.
• Drive measurable ROI for each client engagement, with a focus on strong return relative to project investment.
• Maintain high customer retention and contribute to account growth and expansion through strong program execution.
• Manage a portfolio of active client accounts and ensure project health across all assigned SDRs.
• Proactively surface and resolve performance risks to preserve and grow long-term client value.

YOUR CORE RESPONSIBILITIES

Program Management:

• Own the project performance tracking process—monitor outreach activity, lead flow, conversion metrics, and pipeline velocity to ensure each program stays on track.
• Conduct daily and weekly performance inspections to identify risks, spot opportunities, and drive program health.
• Maintain alignment with client expectations by tracking progress against success criteria and ROI benchmarks.
• Facilitate weekly review meetings with cross-functional stakeholders (GTM, Content, NOC, Enablement, Systems, Operations, Leadership).
• Drive alignment across messaging, data, and outreach strategy by evaluating what’s working and what needs improvement.

Resource & Infrastructure Evaluation:

• Ensure all resources (ICP, conversation guides, messaging, data, campaigns) are accurate, up-to-date, and aligned to client goals.
• Partner with Enablement, Content, and Data teams to flag ineffective assets and propose adjustments.
• Track what’s working, what’s not, and drive pivots in strategy through collaborative workflows.
• Own project-wide resource readiness and quality control—Enablement owns coaching execution.

Customer Partnership:

• Act as the primary operations liaison across assigned accounts.
• Lead executive briefings, build client-facing narratives, and present ROI updates.
• Manage project onboarding/offboarding experience from a systems and process lens.
• Collaborate with Leadership to shape customer expansion.

Escalation & Optimization:

• Proactively escalate issues impacting performance (e.g., campaign breakdowns, data gaps, tech misalignment).
• Initiate content audits, enrichment reviews, and repair proposals when metrics decline.
• Partner with Enablement Managers to align repair/replace plans when xDR performance drops.

WHAT YOU’LL NEED TO SUCCEED

• 3+ years of experience in program/project management, revenue operations, or sales performance roles.
• Must be based in London, UK to facilitate occasional in-person meetings with clients and help build strong relationships while supporting their needs.
• Strong data inspection capabilities (Salesforce, outreach tools, pipeline metrics).
• Deep understanding of outbound SDR/BDR operations and pipeline health levers.
• Proven track record of driving customer outcomes, retention, and expansion through operational excellence.
• Familiarity with ICP validation, message-market fit, outbound strategy, and SDR lifecycle management.
• Exceptional cross-functional collaboration and executive communication skills.

WHAT TPG PROVIDES FOR OUR TEAM MEMBERS

• Permanent Remote Work Model – No commuting. Work from wherever you’re most productive.
• Competitive Compensation – $85,000 USD–$100,000 USD base + performance commission.
• Evaluation-to-Hire model: fast-track growth and advancement opportunities in a high-growth company.
• Mental Health Support – 3 Paid Mental Health Days per year
• Community Impact – 1 Paid Volunteer Day per year.
• Unlimited PTO – Take the time you need (after 90 days).
• Home Office Setup – Laptop, desk, chair, and more provided.

READY TO OWN PROJECT SUCCESS AT SCALE?

If you’re obsessed with operational clarity, client ROI, and program precision—and want to work in a culture of autonomy, velocity, and excellence—this is your role.