Shopper Marketing Executive

Position Snapshot

Business Area: Nestlé Waters

Shopper Marketing Executive

Location: Gatwick – Hybrid working: approx. 2 days per week in our office

Salary: depending upon experience + potential bonus + other fantastic benefits including 12 flexible days in addition to holiday entitlement.

Championing diversity and inclusion is so important to us; when we embrace different perspectives and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business.

At Nestlé we are proud to support and provide equality of opportunity that supports employees to effectively blend their work life and commitments through hybrid and flexible working arrangements, so speak to us to understand what this could look like for you.

Position Summary

We have an exciting opportunity for a Shopper Marketing Executive to join our Nestlé Waters CDT “Commercial Development team” in the UK to support the shopper facing initiatives in order to attract and convert more shoppers to the category and ensure the desired behaviour change is delivered through insight led design and targeted communication and activation up to and at the point of purchase, ensuring delivering of the picture of success and category strategy objectives.

You will source actionable shopper marketing and activation insights that will support Category driving initiatives, the tracking the success, and their continual optimisation.

A little bit about us:

Nestlé Waters (NWUK) is the world leader in the bottled water market and we’re committed to bottling the very best waters from the source, straight to our customers, via the most advanced and sustainable techniques currently employed. We are also proud to produce some of the UK’s best-loved brands including Buxton, SanPellegrino, Perrier and Nestlé Pure Life. We have a genuine passion for Water and Healthy Beverages a fabulous portfolio of brands, a clear strategy and a determination to win in the marketplace of both consumers and customers.

A day in the life of a Shopper Marketing Executive …

Reporting to the Shopper Marketing Lead, you will provide creative assets, retailer contact and data analysis support across the Shopper Marketing (Grocery, Ecomm and OOH) team within Nestlé Waters & Healthy Beverages.

Key responsibilities of this role will include:

• Lead the relationship with creative agencies by using shopper key visuals brief creative agencies for templated artwork, gain approval from internal stakeholders and manage PO creation and asset delivery to retailers.
• Build and foster relationships with OOH tactical customers (W&C, High Street etc) and member groups under the guidance of OOH Shopper Marketing Manager, by locking the plan and executing.
• Champion ROI with the wider team by demonstrating to the business our key shopper marketing initiatives, objectives and in store/ online impact by creating Go Live Reports and share internally. Monitor and share competitor activity. (Grocery & Ecomm) Lead the compliance and performance analysis of shopper campaigns through retailer agency post evaluations and share with wider team.
• Ensure we're interrupting shoppers on their journey through stand out displays, by being the point of contact for field sales team to manage POS requests, review compliance and shopper marketing priorities
• Win in Search online in Grocery and Ecomm by working with external agency to monitor and analyse online campaign performance metrics to make 'Always on' investment work smarter. Provide regular reports and insights to key stakeholders
• Drive the shopper team in excellence by proactively working with OOH business managers to organise trade shows by planning ahead; develop customer presentations; manage field teams for FSDU displays and compliance; co-ordinating sample orders via Brand and administrative tasks.
  
  

What will make you successful?

We are looking for a passionate self-starter with a curious and creative mindset to succeed in an exciting, fast paced channels. You will also have:

• An understanding of shopper marketing, category management and merchandising principles
• Strong data analysis and insight generation experience
• Ability to build strong relationships internally within matrix and multi-functional teams and external stakeholders
• Ability to prioritise and juggle multiple projects with a strong attention to detail
• Evidence of flexibility and agility, and use of initiative to solve challenges rapidly and often creatively
• Ability to work under pressure to deliver exceptional results creatively
• An understanding and experience of working with creative agencies, field teams and retailers is desirable.
  
  

What You Need To Know

What can we offer in return? Great benefits you’d expect from a business the size of Nestlé – in the shape of a competitive salary and benefits package, bonus scheme, flexible working scheme, 25 days holiday plus statutory holidays plus flex leave, pension scheme and a real focus on personal development and growth.

Job advert posting date 09/10/2024

Job advert closing date 06/11/2024

We will be considering candidates as they apply and we will occasionally close job advertisements early in the event we receive sufficient applicants, so please don’t delay in submitting your application.

At Nestlé, our values are rooted in respect. When we embrace diversity and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business. People of all gender identities, ethnically diverse individuals, people with disabilities, and members of the LGBT+ community are strongly encouraged to apply. If there is anything we can do to accommodate you to participate fully in the application process, please let us know. We take pride in championing inclusion and diversity, our people make up a number of Colleague Networks who represent different experiences and communities who hold us accountable in creating a sense of belonging for all, and our values create the conditions for us to respect the unique contribution you bring. Find out more about our Colleague Networks here: Diversity, equity and inclusion | Nestlé (nestle.co.uk)

We are committed to equal opportunity for all and we may collect relevant data for monitoring purposes during our candidate registration process. Be yourself, everyone else is taken!

To find out more about Nestlé Waters please visit www.nestle-waters.com