Marketing Manager, (Brand and Campaigns)

This is a hands-on leadership role for an experienced marketing professional who can combine strategic thinking with strong campaign delivery. You will shape how South Essex Colleges Group presents itself across its communities, lead brand and campaign activity across multiple audiences, and help convert interest into applications and enrolments.

You will manage a small creative and campaign-focused team, working across brand, content, digital, design, website, publications and student recruitment campaigns. The role requires someone who can lead people, manage priorities, interpret audience insight, and deliver high-quality campaigns in a fast-moving education environment.

Why apply?

This is a genuine opportunity to shape brand and campaign activity at a senior operational level. You will have the space to influence strategy, lead creative delivery, support student recruitment growth and help build a more joined-up marketing function across South Essex Colleges Group.

Marketing Manager – Brand, Campaigns and Student Recruitment

Join South Essex Colleges Group at a key point in its development.

South Essex Colleges Group is undergoing a significant transformation, with ambitious plans to strengthen its brand, grow student recruitment and improve how we engage with our communities. As part of this work, we are recruiting a Marketing Manager for Brand and Campaigns to play a central role in shaping our marketing approach and leading high-impact recruitment campaigns.

This is a hands-on leadership role for an experienced marketing professional who can combine strategic thinking with strong campaign delivery. You will help develop insight-led marketing strategies that increase brand awareness, strengthen our reputation and support student recruitment across 16–19 Further Education, Apprenticeships, Higher Education and Adult learning.

Working with the Director of Marketing, Admissions & Careers, you will lead on strategic brand positioning and manage the delivery of multi-channel campaigns across the student recruitment cycle — from awareness and engagement through to application, conversion and enrolment.

You will lead a small team across campaign activity, design, website content and marketing delivery. The Marketing Manager will develop engaging content to promote facilities and courses, including PR stories, social media, video creation, publications and website content.

We are looking for an experienced marketing manager who can bring structure, creativity and pace. You will be confident developing campaign plans, managing competing priorities, leading people, working with senior stakeholders and using insight to improve performance. You will also be able to turn the everyday life of a college group into strong, audience-focused content that connects with prospective students, parents, adult learners, employers and local communities.

This role would suit someone with experience in brand, campaign management, student recruitment, education marketing, public sector marketing, agency account management or another audience-focused marketing environment.

Key Responsibilities Will Include

• leading brand and campaign activity across South Essex Colleges Group
• developing insight-led marketing plans to support recruitment and enrolment
• managing multi-channel campaigns across digital, social, web, email, print, video and publications
• leading and supporting a small team of marketing, design and web colleagues
• working closely with Admissions, curriculum teams, senior leaders and wider stakeholders
• ensuring campaigns are delivered on time, on brand and aligned to strategic priorities
• using data, audience insight and performance reporting to improve campaign effectiveness
• supporting the development of a creative centre of excellence within the Marketing and Admissions directorate
  
  

About You

You will bring:

• proven experience in marketing, brand or campaign management
• strong people management or team leadership experience
• excellent communication, planning and stakeholder management skills
• the ability to manage multiple campaigns and deadlines
• a strong understanding of digital, content and social media channels
• confidence using insight and data to shape marketing activity
• creative judgement and strong attention to detail
• the ability to work at both strategic and operational levels
  
  

The role holder will work alongside the Marketing Manager for Public Relations and Communications and will report to the Director of Marketing, Admissions & Careers.

This is an opportunity to join a team that is driving change, strengthening the College Group’s profile and making a lasting impact on students, employers and communities across South Essex.

Benefits Include

• 30 days’ holiday
• bank holidays
• college closure days
• Employee Assistance Programme
• pension with 16.2% college contribution
• continued professional development
• free parking permit, subject to obtaining a parking permit
• free breakfast at most campuses during term time
• subsidised eye tests
• contribution to flu injections
• cycle to work scheme
• RAC discounts and other staff benefits
  
  

Only applications made via our College e-recruit website will be considered.