Volunteer: Social Media Content Calendar & Copywriting

This is a volunteer opportunity provided by Taproot Foundation, a nonprofit creating social change through pro bono connections.

We're looking for a volunteer to help us save time and be more strategic with our social media presence. Specifically, you'll create a template for a one-month social posting calendar that we can leverage to make managing our multiple social media channels easy. You'll draft copy for fifteen to twenty posts and make recommendations to customize our content to optimize it for different platforms. We will seek your input on using tools to automate our social media postings. The final deliverable will be the calendar template you create filled with fifteen to twenty different posts. You're a great fit for us if you're passionate about our mission, you have a background in managing professional social media accounts, and you can spend ten hours over one to three weeks on this project.

Opportunity Description: African Development Choices (ADC) is a UK-based nonprofit with a powerful mission: to empower communities in Africa to influence how public resources are distributed—starting with clean water and basic infrastructure in underserved areas of Kenya. We’ve been featured in Metro UK, published a mission-driven book of poetry (There Is Shade), and are preparing to launch our first pilot program. As our public presence grows, we need support managing and scaling our social media content with clarity and consistency. That’s where you come in. How You’ll Help ADC Achieve Its Goals: We’re looking for a volunteer who can help us save time, reach more people, and build a stronger digital presence by: Creating a customizable one-month social media calendar template Drafting 15–20 compelling social posts that reflect our tone and mission Recommending ways to optimize content by platform (LinkedIn, Instagram, Twitter/X, Facebook) Advising us on automation tools to streamline our publishing workflow Delivering a completed calendar filled with post-ready content for our next campaign Your work will directly help us: -Share our story more effectively -Grow support for our upcoming pilot in Kenya -Increase visibility for our book and donation efforts -Strengthen engagement with donors, diaspora audiences, and young changemakers You’re a Great Fit If: -You have experience managing professional or nonprofit social media accounts -You’re a strong writer with a knack for audience-appropriate copy -You love transforming big ideas into digestible, sharable content -You care about civic equity, international development, or grassroots innovation -You can commit ~10 hours over 1 to 3 weeks What You’ll Gain: -A high-impact, creative opportunity to shape the voice of a growing nonprofit -The satisfaction of helping bring visibility to a life-changing cause -A flexible, fast-paced collaboration with a passionate founder and team -Credit for your work and permission to showcase it in your portfolio

To prepare for the project, we will provide you with our events calendar and other relevant social media handles of organizations that are pillars in our sector. You'll have access to a file of photos and logos and a list of our hashtags.

African Development Choices Mission: Our Mission is to prevent or relieve poverty in rural Africa by empowering communities and leaders to better manage public finances and resources so that they can invest in essential services and self-reliantly meet their local needs.