Strategic Market Development Lead

NHS South Central and West Commissioning Support Unit

The closing date is 11 October 2024

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Job Summary

This is a senior leadership role within the Development Directorate that will be critical in delivering SCW's Growth Strategy which is developed as part of the annual business planning process. Working with the leadership team, this role will play a central role in delivering a portfolio of growth strategies, successful bids and strategic campaigns to our existing and new customers.

SCW is committed to our process of redeployment of at-risk members of our existing workforce to new roles. As such, all job adverts are subject to this policy and we reserve the right to close, delay or remove adverts while this process is completed. If you do experience a delay in the shortlisting stage of the recruitment cycle, please bear with us while this process is completed, and contact the named contact if you have any questions.

Main duties of the job

• Realise SCW growth through effective leadership of the development and delivery of growth strategies, new value propositions and solutions, bids and tenders and the implementation of growth campaigns that demonstrate visible value and impact to our partners organisations and their populations.
• Engage with internal and external stakeholders to maximise growth opportunities and exploit the full breadth of SCW talent and skills, services and products to deliver integrated, multidisciplinary value propositions to existing and new customers to address prevalent challenges.
• Engage directly with the market and customers to create new 'white space' opportunities for SCW through effective market insight, building new relationships and effective stakeholder engagement and influencing
  
  
  

About Us

This post reports to the Associate Director - Market development and Engagement.

All new starters are auto-enrolled onto the NHS Pension Scheme - one of the most beneficial pension schemes in the country featuring an employer contribution of up to 14.3%. The scheme also offers valuable protection to your family through death in service benefit (of two times annual salary), and the flexibility to increase your benefits or retire flexibly to suit your plans.

Job Description

Job responsibilities

Please refer to the job description and person specification for further details and information regarding this role.

Person Specification

Values & Behaviours

Essential

• Patient First - Customer Excellence
• Aspirational
• Collaborative
• Insightful
• Respectful
  
  
  

Education

Essential

• Masters degree or equivalent relevant qualification or equivalent experience and training at a senior level in specialist area.
• Evidence of post qualifying and continuing professional development
  
  
  

Knowledge & Experience

Essential

• Understand the background to and aims of current healthcare policy and appreciate the implications of this on engagement.
• Understand SCW's offers and capabilities and appreciate the implications of this on engagement
• Understand the health and care market and should have an appreciation of the relationship between the Department of Health, the NHS E/I, ICBs, ICS/PCN, Regions and individual provider and commissioning organisations, LA, Local governments, Councils.
• Experience of working within a high visibility customer development bid/proposals role.
  
  
  

Essential

Skills & Capabilities

• Able to lead, motivate and mobilise multi-disciplinary teams.
• Employ effective communication, negotiation and influencing skills, with well-developed political skills, to enable effective change management with stakeholders at all levels (including senior management) who may hold differing views.
• Ability to demonstrate expertise in managing complex activities and simultaneous programmes of work across multiple stakeholders, including managing complex stakeholder relationships.
• Ability to work on own initiative and organise workload, allocating work as necessary, working to tight and often changing deadlines and managing conflicting priorities.
• Ability to make decisions autonomously, when required, on difficult issues.
• Flexibility and the ability to handle a rapidly changing and ambiguous environment.
• Ability to role model behaviours that inspire and motivate others.
• Ability to work under stress and have difficult conversations with internal stakeholders around conflicting priorities and performance issues to agree appropriate decisions and actions
• Operate as part of a wider capability and leadership team within the Development team to support the ongoing development and delivery of the business goals and services we provide.
• Strong communications and influencing skills with the ability to negotiate and influence around complex situations and problems
• The ability to work with customers, partners and colleagues and rapidly form empathetic and effective relationships.
• Build and maintain good working relationships with a broad range of internal and external stakeholders.
• Highly developed communication skills with the ability to convey and present on highly complex sensitive and/or contentious matters and difficult situations.
• Ability to present to large audiences on a range of topics including sensitive and contentious information.
• Ability to communicate effectively with all levels of staff including clinical and academic.
• Experience of operational and financial management of services, projects or programmes.
• Experience of procuring services that support project delivery.
• Clear understanding of the need to ensure that bids and proposals are financially sustainable for SCW.
• Understanding of the duties of the public sector in relation to value for money and propriety
• Effective management of physical and financial resources within agreed budget limits
• Experience of the Salesforce system and other systems to identify income opportunities, record, access and analyse sales data and produce reports as required to support performance management
• Experience of research and development. A requirement to undertake research and develop insight that will contribute to the development of customer solutions that address complex issues within the health and care market. This research will draw on many sources of data such as competitor analysis, market intelligence and customer analysis as well as directly from customers
• Linked to research capability, high level analytical skills and the ability to draw qualitative and quantitative data from a wide range of sources, assess options and draw appropriate conclusions and present in a clear concise manner.
• Critical thinking skills.
• Demonstrate sound judgement in the absence of clear guidelines or precedent, seeking advice as necessary from more senior management when appropriate.
• Able to see the links and dependencies between a complex range of services, organisations and users.
• Ability to identify risks, anticipate issues and create solutions to resolve problems in relation to programme definition and delivery
• Will consider the most effective way to promote equality of opportunity and good working relationships in employment and service delivery and can take actions which support and promote this agenda.
• Use of management information systems to analyse and report on the performance of teams, programmes and projects
• Working knowledge of Microsoft Office with intermediate keyboard skills
• Curious and enquiring
• Self-starting and proactive
• Determination, perseverance, tenacity and resilience.
• Well organised
• Resilient
  
  
  

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Employer details

Employer name

NHS South Central and West Commissioning Support Unit

Address

Flexible

Hybrid Working

Various

SO50 5PB

Employer's website

https://www.scwcsu.nhs.uk/ (Opens in a new tab)

For Questions About The Job, Contact:

David Patrick

[email protected]

Date posted

18 September 2024

Pay scheme

Agenda for change

Band

Band 8c

Salary

£70,417 to £81,138 a year Per Annum

Contract

Permanent

Working pattern

Full-time

Reference number

891-CSU-7777EB-A

Job locations

Flexible

Hybrid Working

Various

SO50 5PB

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