Social Media & Content Manager

Pure is a global dating app committed to bringing honesty and fun into the dating world. We believe that dating is more than just swiping – it’s a delightful journey where everyone can discover something special, regardless of their preferences!

We are now looking for a Social Media & Content Manager to join our Brand team and define our voice across platforms and drive meaningful engagement with our rapidly growing community.

What will you do?

• Own and execute Pure's social media strategy across key platforms (ex. Instagram, TikTok, X and so on) with clear KPIs for growth, engagement, and conversion.
• Create bold and premium social campaigns that spark conversations around dating, relationships, and sexuality while maintaining Pure's distinctive voice.
• Transform cultural moments and trends into viral content opportunities that amplify Pure's mission and values.
• Build and nurture a highly engaged community through proactive management and authentic interactions.
• Lead a data-driven content strategy, using analytics to optimize content performance and ROI.
• Develop compelling creative briefs and collaborate with designers, copywriters, and performance teams to bring campaigns to life.
• Pioneer innovative and creative approaches to content that set Pure apart in the dating app landscape.

Who are we looking for?

• 5+ years driving social media strategy and execution for consumer brands.
• Proven track record of growing social audiences through organic and paid initiatives.
• Understanding of paid social advertising, including campaign setup, optimization, and measurement.
• Strong portfolio demonstrating successful social campaigns that drove measurable business results.
• Experience managing sensitive or controversial topics with tact and authenticity.
• Expert knowledge of social media analytics tools and performance metrics.
• Has experience or understanding of dating apps, sexual wellness, or related industries.
• Brings a sex-positive, inclusive mindset to content creation.
• Shows creative thinking in navigating platform content guidelines.

What do we offer?

• Remote work.
• Yearly performance bonus.
• An opportunity to work on a product in the growth stage.
• Yearly education budget.
• A multinational and diverse workplace.

We value potential over perfection. If you're passionate about creating meaningful conversations around sex positivity - dating and relationships, we want to hear from you! Pure celebrates diversity in all forms. We're building an inclusive team that can authentically connect with our global community.

Apply now and help us lead the charge in the evolving world of dating!