Senior Marketing Manager, Studient (Remote) - $150,000/year USD

If you're a full-stack marketer who's obsessed with execution and can quickly wrap your head around a complex, high-impact customer—this role is your proving ground.

Studient is transforming how U.S. public schools support struggling students. Our AI-powered Motivention platform personalizes learning for every student while slashing administrative overload for teachers. It's built for MTSS and special education—and it's working: students using Studient catch up 4.6x faster than peers, and schools only pay when they see measurable growth.

Your mission? Own and scale marketing from the ground up. You'll develop the go-to-market strategy, sharpen the brand, and execute demand-gen campaigns that deliver qualified leads to our sales team. You'll work directly with the CEO and get full creative control—no bureaucracy, no legacy tools, and no distractions.

If you thrive in roles where strategic thinking meets daily execution, and you're energized by the challenge of reaching public education buyers with sharp, smart messaging—let's talk.

What You Will Be Doing

• Develop and execute full-funnel marketing strategies to drive adoption of Studient's MTSS solution in U.S. public schools
• Create a distinct brand identity that resonates with district-level decision-makers and special education leaders
• Build and optimize campaigns across Facebook, Instagram, LinkedIn, etc.—owning copy, creative, and performance
• Produce high-impact content including sales decks, brochures, landing pages, and social posts, using AI tools where helpful
• Identify and secure speaking slots, PR hits, and thought leadership opportunities to expand brand authority
  
  

What You Won’t Be Doing

• Managing a big team or outsourcing the hard parts—this is a hands-on role for a doer
• Treating public sector marketing like B2B SaaS—our buyers are unique, and you'll need to adapt fast
• Waiting on approvals or getting stuck in planning loops—we value speed and results
• Relying on legacy channels that don't convert—we test, iterate, and invest where it works
• Dismissing AI as hype—our product runs on it, and your workflow should too
  
  

Senior Marketing Manager Key Responsibilities

Drive qualified lead generation and district-level adoption of Studient's MTSS platform by building and executing a high-performance, brand-forward marketing strategy.

Basic Requirements

• 5+ years in marketing roles with full funnel ownership (strategy to execution)
• Experience marketing to U.S. buyers in public sector, education, or government-adjacent industries
• Demonstrated success in digital campaigns—especially Facebook, Instagram, LinkedIn, and YouTube
• Strong content chops—can write, edit, and design with clarity and purpose
• Comfortable using AI tools to accelerate workflow and maintain quality
• Data-driven, goal-oriented, and energized by building from zero
• Fluent in English
  
  

About Studient

Studient is devoted to learning—and to transforming education for the 21st century.

Our AI-powered Motivention platform goes beyond simply adding AI to outdated systems. While traditional approaches often leave struggling students behind, Motivention creates real-time,personalized mastery pathways tailored to how each student learns best and supports it with motivation science.

There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with us

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $75 USD/hour, which equates to $150,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.

Crossover Job Code: LJ-5515-GB-London-SeniorMarketin