Senior Marketing Manager (B2C)

We’re looking for a strategic and creative Senior Marketing Manager with strong content expertise to lead and execute multi-channel marketing initiatives that support acquisition, brand growth, and lead generation. This role is ideal for a results-driven marketer who thrives in a fast-paced environment and has a passion for campaign planning, storytelling and performance tracking.

Ideal for someone who is keen for their next big step in their career and is looking for a role to help them progress further into a Head of role.

Note: This is a hybrid role, with 3 days per week (Monday, Tuesday, Thursday) in our Head Office in Abingdon, Oxon.

Key Accountability & Responsibilities

Campaign management

• Gigaclear has multi-million pound budgets for its marketing acquisition campaigns. This role will take the lead in developing and delivering monthly end to end integrated marketing campaigns across a range of media including direct mail, paid social media ads and email. From planning, working closely with external agencies and finally campaign delivery.
• There will also be opportunity to get experience in TV and radio advertising creative and media planning.
• Gigaclear are sending out millions of direct mail every year and we are constantly looking to find new and innovative ways to improve their impact through better creativity and targeting.
• Collaborate with internal teams (e.g. Product, Sales, Legal) and external London agencies to develop effective campaigns.
• Monitor campaign performance and adjust tactics based on data and insights.
  
  

Content strategy and development

• Develop and execute a comprehensive content strategy aligned with business goals and audience needs.
• Plan, create, and manage a content calendar across platforms (website, blog, email, social media, etc.).
• Oversee the production of high-quality, engaging content, including articles, case studies, videos, and infographics.
• Ensure all content is on-brand and consistent in tone.
  
  

Team and stakeholder collaboration

• Act as a key liaison point with external agencies including - creative, print/post communications, and media agencies. As well as internal stakeholders including digital team members, sales, legal and product teams.
• Collaborate with designers, freelancers, and subject matter experts to bring content ideas to life.
  
  

Data collection, analysis and reporting

• Track key performance indicators for content and campaigns (e.g. direct mail, social media, email)
• Report regularly on campaign effectiveness to key stakeholders
  
  

Project and budget management

• Lead the end-to-end delivery of marketing projects and campaigns, ensuring they are delivered on time, within scope, and on budget.
• Define timelines, milestones, and deliverables for each project
  
  

Knowledge & Skills

• Significant B2C marketing experience
• Proven experience developing and managing content across multiple channels - online and offline
• Demonstrable experience in planning and implementing successful marketing campaigns
• Strong writing, editing, and storytelling skills
• Analytical thinker who is confident at analysing data and insights in order to inform campaign decisions
• Excellent project management skills and the ability to manage multiple priorities
• Familiarity with Salesforce (desirable but not essential)
  
  

Gigaclear is a growing Fibre Broadband (FTTP / FTTH) company, developing our fibre-to-the-premises broadband infrastructure to some of the most difficult to reach areas of the UK, empowering those communities with broadband to rival any city.

Staff Rewards, Benefits And Opportunities

We foster a collaborative, engaging culture that empowers staff to grow and maximise their skills. We want to challenge our people in a fair environment where hard work is rewarded and a path for progression is open to all.

• Generous employer pension; up to 8% matched contribution
• Income protection & life assurance
• 25 days holiday (plus bank holidays), holiday purchase scheme and Yay Days!
• Health cash plan, 24/7 remote GP access and Employee Assistance Programme including counselling & legal advice
• Unlimited access to online training and development content via our Learning Management System
• Long service benefits and monthly employee recognition
• Enhanced maternity and paternity provisions
• Flexible working environment
• Health & Wellbeing initiatives and company funded social events
  
  

Our values

Our approach is to work guided by our mission, vision and values.

Find a way, Be committed, Do the right thing, Keep it simple.