Head of Holiday Parks

Head of Holiday Parks – Sykes Holiday Cottages

Chester Head Office (Hybrid – minimum 2 days in office)

Up to £70,000 per annum

37.5 hours per week, Monday–Friday, 9am–5:30pm

We’re looking for a strategic, commercially minded Head of Holiday Parks to lead and grow our holiday park proposition as a core part of Sykes Holiday Cottages’ future. You’ll work cross-functionally to build a scalable, customer-first product that drives sustainable growth across our UK & Ireland park portfolio.

Your Role:

Define and execute the long-term holiday park strategy

Lead cross-functional planning across Product, Tech, Marketing, Legal & Ops

Build strong, trust-based relationships with park owners and operators

Champion innovation and continuous improvement of our proposition

Influence pricing, revenue, and inventory strategies to optimise return

Ensure operational success from onboarding to guest experience

Represent client needs in internal product and service development

Lead commercial efforts to deliver revenue, acquisition & satisfaction targets

What We’re Looking For:

Proven leadership experience in travel, leisure, property, or holiday park sectors

Strong commercial acumen and a track record of driving growth

Excellent stakeholder management & cross-functional leadership skills

Ability to develop scalable, customer-centric propositions

Deep understanding of holiday parks and customer expectations

Strategic mindset with strong executional capability

Bonus: Experience in tech-enabled consumer businesses or product development

What We Offer:

33 days holiday including bank holidays (+ up to 5 extra with long service)

Birthday day off

Two paid volunteering days annually

Annual bonus scheme (up to 15% of salary)

Enhanced parental leave (24 weeks maternity, 3 weeks paternity at full pay)

Exclusive staff discounts on stays

Ongoing learning & development programmes

B-Corp certified with a commitment to inclusion & sustainability

Health Cash Plan, gym access & 24/7 mental health support

Free parking at our Chester HQ

We welcome applicants from all backgrounds, your unique perspective matters here. Need support during the application process? Just let us know.

If you’re a strategic thinker who thrives in high-growth environments and you're passionate about delivering exceptional experiences at scale, we’d love to hear from you!

Apply now and help shape the future at Sykes!

View the full job specification here