Head of Ecommerce Trading

At Signet, we believe that every purchase marks a special moment. As the UK’s leading specialist jewellery retailer, our ambition is to make those moments truly unforgettable. With two iconic brands, H. Samuel and Ernest Jones, we’re on an exciting digital transformation journey – and we’re looking for a highly commercial, data-driven and customer-focused Head of Ecommerce Trading to lead the next chapter of our online growth story.

This role can be offered on a hybrid basis from our Croxley Park office in Watford.

About the role

As Head of Ecommerce Trading, you will take ownership of the performance, optimisation and day-to-day running of our websites. With responsibility for delivering sales and profit growth targets, you’ll develop and implement strategies that drive conversion, improve customer journeys, and create seamless shopping experiences.

You’ll be the key connector across multiple functions – from Marketing and Buying & Merchandising to Supply Chain, Operations and IT – ensuring that products, promotions, content, and service are aligned to our commercial goals.

This is a high-impact role, where your insight, leadership and trading expertise will directly influence the success of our digital channels.

What the role involves:

Online Trading & Performance

• Deliver online sales and profit targets across H. Samuel and Ernest Jones websites
• Lead the creation of budgets, forecasts and trading plans to maximise sales, conversion and AOV
• Drive actionable insight, KPI reporting and optimisation strategies to improve results

Customer Experience

• Ensure websites reflect brand values through storytelling, inspirational content and exceptional shopping experiences
• Collaborate with Digital Marketing, SEO and Customer teams to grow traffic and customer engagement

Site Management & Optimisation

• Oversee website content, navigation, product placement and promotions
• Manage launches of new products, seasonal campaigns and promotional events
• Partner with UX and Product teams to continuously enhance site functionality and customer journeys

Merchandising & Product Ranging

• Partner with Buying & Merchandising to optimise online product ranges
• Ensure product content is accurate, compelling and commercially effective
• Manage onsite product presentation and visual merchandising to drive conversion

Commercial Leadership

• Monitor competitors and market activity to inform strategy
• Use data and analytics to uncover opportunities, optimise performance and shape future plans
• Contribute to Signet’s digital roadmap, working closely with the Director of Customer, IT and Digital Product teams

Team & Stakeholder Leadership

• Lead and develop the Ecommerce Trading team, setting clear goals and driving capability
• Build strong relationships across internal teams and external partners
• Ensure collaboration, agility and best practice across all digital trading activity

About you:

We’re looking for an ambitious, commercially astute leader who thrives in a fast-paced, data-driven environment.

You’ll bring:

• A proven track record in Ecommerce trading leadership, ideally in a multi-brand retail environment
• Strong commercial acumen with experience managing online P&L and delivering growth strategies
• Expertise in Ecommerce KPIs, forecasting, reporting and using data to drive decisions
• Experience in customer acquisition, retention and conversion strategies
• A collaborative approach with the ability to influence stakeholders at all levels
• Strong leadership skills with a passion for developing high-performing teams
• Resilience, agility and a hands-on approach to driving results

We offer a fantastic job and more…

We are passionate about our profession, and together we can help you realise your full potential. Come and be part of Signet Jewelers and enjoy the following fantastic benefits:

• Competitive salary
• Generous discount of up to 30% off our fabulous products from day one.
• An annual enhanced discount to celebrate the day you joined our team.
• Retirement Savings plans which offer flexibility in the way you save for the future.
• Immediate Life Assurance from day one.
• A minimum of 22 days holiday per year which increases after a years’ service.
• Recognised qualifications, study support and structured career progression.
• Health and Wellbeing Scheme.
• Financial Wellbeing scheme.
• Give As You Earn scheme – An easy way to support causes close to your heart.
• Real Rewards - exclusive discounts on groceries, travel and leisure.

Be part of something special!

Signet is the name behind H. Samuel and Ernest Jones. Together, we have more than 270 stores in the UK and Republic of Ireland. But that’s not all, we are part of the world’s largest retailer of diamond jewellery with approximately 2,800 stores. Just imagine where your career could take you

Signet Jewelers (H. Samuel & Ernest Jones) is an equal opportunity employer committed to diversity and inclusion.

We welcome applications from all sections of the community and are proud to have achieved Disability Confident Committed status (Level 1). All employment is decided on the basis of qualifications, merit and business need.