Head of Consumer Growth

We have an exciting opportunity for a Head of Consumer Growth to shape our B2C marketplace strategy. You’ll navigate the product and growth strategy across multiple verticals. This includes leading the growth and optimisation of Transactional Services and listing performance while ensuring supply & demand balance to unlock value for both buyers and sellers. You’ll work in the intersection of commercial and product, leading on pricing and monetisation whilst collaborating closely with execs, product, marketing and finance to deliver initiatives at pace. This is an exceptional opportunity to deliver impact at scale! You’ll join us during a period of exciting growth and secure long-term investment. Experienced in consumer growth and product strategy as well as on point execution? Looking to make your mark? Join us and let’s shape the future of Gumtree together!

Location: London, hybrid working applies with 3 days in the office.

About the role:

Reporting directly to the Managing Director (Consumer) as a Head of Consumer Growth you’ll lead consumer vibrancy at Gumtree. This includes driving sustainable marketplace growth by owning and enhancing key metrics such as listings, replies, and onsite revenue. You’ll spearhead the development and expansion of our Transactional Services, elevating user experience while unlocking new monetisation opportunities. Your strategic focus will include owning a portfolio of product initiatives to maximise engagement and revenue. Additionally you'll conduct supply-demand analyses to improve liquidity, and identifying opportunities to better meet user needs. Success in this role hinges on your ability to collaborate cross-functionally with Product, Technology, and Operations teams to deliver impactful marketplace strategies and execute key initiatives. We are building at pace - you’ll be the commercial owner for all initiatives across our B2C platform leading new product development from concept to launch, driving innovation and commercial success.

Gumtree is an equal opportunities employer, valuing diversity and is strongly committed to providing equal employment opportunities for all employees and all applicants.

What’s in it for you?

• An exciting opportunity to join Gumtree as we continue our journey of growth and transformation.
• A business with purpose - we are on a mission to make buying and selling safer, simpler and more enjoyable.
• An opportunity to work on a key 0 to 1 strategic products that will transform the way Gumtree operates.
• A culture of collaboration with passionate people building a business we can be proud of.
• An excellent salary and perks including annual bonus, private medical and 6% contributory pension.
  
  

What are we looking for?

• Extensive experience in marketplace or digital platform leadership, with a strong understanding of consumer vibrancy and monetisation.
• Proven track record in developing and scaling transactional services or digital products.
• You’ll be an expert in go-to-market, marketplace dynamics in a fast growth marketplace or ecommerce scale-up along with a passion for creating impactful consumer experiences.
• You’ll have sound expertise taking new products to market and driving revenue and adoption.
• You’ll be technically fluent and skilled in influencing engineering and product teams to deliver commercial products that meet the needs of the UK user base.
• Strong analytical and problem-solving skills – you’ll demonstrate data-driven mindset and how that insight can be turned into action / outcomes.
• We are moving at pace, so will you. From multiple conflicting priorities to strategy and execution you are competent in managing product portfolios and adapting to changing market dynamics.
  
  

About Us

Gumtree is one of the UK’s most popular online classifieds platforms, connecting millions of people every month to buy, sell, and trade. Our vision is to be the go-to marketplace for the Home, making every transaction effortless and secure.

We’re embarking on an exciting transformation to revolutionise this much-loved platform into a cutting-edge, modern marketplace where buying, and selling is safer, simpler and more enjoyable for everyone. This is your opportunity to join a dynamic team at the forefront of reshaping a household name for the digital age. Together, we’re redefining how communities connect and trade, building a platform that’s ready for the future.

At Gumtree, we don’t just offer jobs; we offer journeys. We empower our employees to make a personal impact in a trusting, and authentic culture. Experience a passionate team, where high performance and growth are fuelled by the power of teamwork and genuine connections.

Join us and play a key role in shaping the future of Gumtree.