Digital Marketing Manager
Henkel
Date: 3 hours ago
City: Hemel Hempstead
Contract type: Full time

About This Position
We’re looking for a dynamic Digital Marketing Manager to join Henkel Beauty Care Professional in Hemel Hempstead. In this role, you’ll lead digital campaigns across our professional hair brands, manage local agencies, and drive social, influencer, and SEO strategies. You’ll be the go-to for digital execution, shaping content, steering campaigns, and analysing performance to keep our brands at the forefront of the industry.
What You´ll Do
We’re looking for a dynamic Digital Marketing Manager to join Henkel Beauty Care Professional in Hemel Hempstead. In this role, you’ll lead digital campaigns across our professional hair brands, manage local agencies, and drive social, influencer, and SEO strategies. You’ll be the go-to for digital execution, shaping content, steering campaigns, and analysing performance to keep our brands at the forefront of the industry.
What You´ll Do
- Create, implement and steer local execution of digital advertising campaigns across all brands with a full funnel approach.
- Reporting of local ad campaigns with local agency support.
- Pitch local content and campaign ideas to tie in with global assets provided.
- Co-ordinate the local Social Media campaigns across all brands in collaboration with our local PR agency.
- Highlight opportunities with local content creators & manage influencer campaign strategy
- Steer local agencies as main point of contact for Marketing team.
- Responsible for approving website updates including PIM data management.
- Co-ordinate the creation of SEO friendly content based on a list of targeted key words.
- Regular analysis and assessment of digital marketing channels and trends.
- Degree educated, or equivalent, ideally within Business or Marketing.
- Minimum 4 year’s experience in a similar Digital Marketing role.
- Experience in digital marketing with a focus on social media campaigns, content creation, google ad and google analytics.
- Creative thinking with a positive sense of initiative.
- Strong analytical skills & good attention to detail.
- Proactive, passionate, team-player.
- Excellent communication skills, able to communicate ideas concisely and confidently.
- Ability to take on a high level of autonomy.
- Passionate about hair!
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Global wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Performance bonus / incentives
- Competitive Pension & Life Assurance - Company contributes up to 10% of basic salary
- Annual Leave: 27 days plus 8 Bank Holidays
- Celebration vouchers
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