Dealer / Business Development Manager
Barclay Meade
Date: 4 weeks ago
City: West Bromwich
Contract type: Full time
Barclay Meade are now seeking a Dealer / Business Development Manager to work with a client in the Materials Handling Industry
This role is responsible for driving new business development by building, maintaining, and expanding relationships with current and prospective dealer partners across the UK & Ireland.
The role focuses on achieving profitable growth through a combination of opportunity identification and relationship-building activities. The successful candidate will represent the full range of products and services, ensuring that partners are fully supported to drive sales and market penetration.
Key Responsibilities
For further information, please apply now.
This role is responsible for driving new business development by building, maintaining, and expanding relationships with current and prospective dealer partners across the UK & Ireland.
The role focuses on achieving profitable growth through a combination of opportunity identification and relationship-building activities. The successful candidate will represent the full range of products and services, ensuring that partners are fully supported to drive sales and market penetration.
Key Responsibilities
- Identify, recruit, and on-board new dealers to expand market reach, establishing strong professional relationships with key contacts within assigned dealer accounts.
- Track and analyse dealer sales performance, offering insights and recommendations to boost productivity and revenue.
- Provide dealers with comprehensive training and ongoing support on all products, including features and specifications.
- Collaborate with the marketing team to develop promotional materials and sales tools to aid dealers in their selling efforts.
- Develop and execute effective sales strategies that align with the overall business goals.
- Coordinate the involvement of various internal teams, such as support, service, and management, to meet the performance goals and expectations of dealer partners.
- Regularly assess and address the evolving needs of dealers, ensuring their long-term success.
- Work closely with dealer sales teams to drive sales to end-users, including key accounts.
- Maintain clear, consistent communication with both internal teams and external partners, ensuring adherence to dealer agreements and promoting company policies and strategies.
- Lead formal monthly review meetings with each dealer to evaluate:
- Sales and performance of machines and spare parts
- Actual sales versus forecasts and targets
- Resolution of technical issues
- Support of marketing initiatives as needed
- High-performing individual with an entrepreneurial mindset.
- Proven ability to build and sustain strong relationships with independent dealers.
- Successful track record in managing and growing sales networks.
- Strong sales and technical expertise in forklifts or related equipment.
- Deep understanding of the value segment within the forklift or similar industries.
- Extensive experience in the material handling industry across all business streams.
- Skilled in developing and executing strategies, plans, and budgets aligned with business objectives.
- Exceptional communication skills, with the ability to engage effectively at all levels.
- Experience with capital equipment and financing solutions preferred.
- Strong commercial acumen with a solid understanding of business drivers such as finance, residual value, and maintenance.
For further information, please apply now.
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