CRM Pipeline Marketing Lead

THE POSITION

We are hiring a CRM Pipeline Marketing Lead to take strategic ownership of all commercial activities related to our Chronic Weight Management (CWM) & Liver Health (LH) pipeline asset. This is a high-impact leadership role focused on launch readiness, market shaping, and long-term franchise value creation across both Private Markets and NHS.

Tasks & Responsibilities

• Lead all commercial activities and execution of the asset roadmap to launch, including localisation of global asset strategy.
• Coordinate cross-functional Go-To-Market activities across the cross functional team (Marketing, Medical, Health System Engagement , Government Affairs).
• Conduct healthcare environment analysis, stakeholder mapping, and engagement planning.
• Provide commercial insights for asset strategy, scenario planning, and external stakeholders engagement.
• Manage commercial budgets and resources to ensure competitiveness and asset maximisation.
• Contribute to pricing and reimbursement strategy development.
• Ensure compliance with ABPI/IPHA codes and relevant country regulations.
  
  
  

REQUIREMENTS

• Experience in anti-obesity pharmaceutical, or weight management therapeutic areas is an advantage
• Masters degree, MBA preferred
• ABPI Preferred.
• Extensive experience in multichannel marketing and strategic commercial planning.
• Strong business acumen, entrepreneurial mindset, and customer-centric approach.
• Experience launching or managing chronic disease therapies, ideally in the UK Private Market.
• Skilled in sales, marketing, and key account management.
• Proven ability in cross-functional planning, launch readiness, and stakeholder engagement.
• Deep understanding of pharmaceutical market dynamics, regulations, and customer insight generation.
• Ability to craft and deliver compelling stories to shape strategic direction and influencing high-level decisions.
  
  
  

Job Impact

This role plays a critical part in shaping the commercial success of CWM & LH pipeline assets. It influences long-term planning, stakeholder engagement, and franchise value creation. The CRM Pipeline Marketing Lead will be instrumental in driving strategic alignment and preparing the market for innovative chronic disease therapies.

Our Company

Why Boehringer Ingelheim?

With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.

Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.

Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.

Want to learn more? Visit https://www.boehringer-ingelheim.com