CRM Executive (Entry level)

CRM Executive

Hemel Hempstead, Hybrid (50% of week in office)

Annual salary + bonus and benefits

Ready to kick-start your marketing career? As a Customer Lifecycle Marketing (CLM) Executive, you’ll help deliver personalised campaigns that make guests’ holidays even more special—and bring them back for more. Whether you’re fresh from university or have a little experience, you’ll play a key role in shaping customer journeys and supporting our amazing community of holiday home owners, helping them feel informed, valued, and right at home.

What You’ll Be Doing:

• Planning and delivering engaging customer and owner campaigns across email, SMS, and automation journeys—working closely with the CLM Manager and teams across the business.
• Supporting owner communications by collaborating with park, web, and digital teams to boost satisfaction, improve NPS, and enhance the overall ownership experience.
• Maintaining and optimising content to ensure all pre-arrival messaging is accurate, on-brand, and creates a smooth journey for guests and owners alike.
• Pitching in where it matters—from supporting emergency park communications to helping shape reporting, new welcome journeys, and occasionally visiting parks to stay close to the experience.

What we’d like you to bring:

• A solid understanding of GDPR to ensure all data is managed responsibly and compliantly.
• Creative and detail-oriented skillset, with strong copywriting, proofreading, and basic design skills to craft engaging content.
• Collaborative and confident mindset, able to work with multiple teams and take on feedback to continuously improve your work.
• Driven and proactive attitude, with a passion for problem-solving, a desire to learn, and the ability to push projects forward to deliver exceptional results.

What’s In It For You?

- Holiday allowance that rises with service, plus a ‘Holiday Buy Scheme’

- Annual bonus

- 20% discount on both Haven and Warner Hotels holiday for you, family and friends

- Comprehensive wellbeing support

- Access to the Bourne Leisure corporate box at the O2 Arena ,London

- Exclusive discounts with corporate partners

- Exciting career pathways, including Learning and Development opportunities such as Apprenticeships and Degrees

- Enhanced family friendly policies and pay (eligibility criteria applied)

Who are we?

We’re part of an award-winning Bourne Leisure family, which includes Haven Warner Hotels. We have 9,000 fantastic team members and 39 beautiful seaside locations and our HQ based in Hemel Hempstead.

What’s it like to work with us?

Our people and the teams they form are the backbone of a professional experience with us. At Haven, we take pride in our Breath of Fresh Air culture, which focuses on valuing and supporting every team member. We prioritise openness and transparency in our interactions allowing our team members to be their authentic selves.

We operate a hybrid working model, meaning 50% of your working week will be spent at the office, occasionally on Park, or at external events.

What can you expect during the recruitment process?

The interview process will be up to 3 stages and may contain a presentation or skills test, depending on the role. Please reach out if you need additional support or specific arrangements to enable you to perform to the fullest during this process.

Diversity, equity, and inclusion are at the heart of who we are and what we do. Our commitment to these values is unwavering and they are central to our mission. We encourage applications from all backgrounds, communities and industries and we are ready to discuss any reasonable adjustments or flexibility that you may require, including whether a role can be part-time or a job-share.

We genuinely care about every candidate's experience during the recruitment process and are here to provide support where we can. If you require any assistance or reasonable adjustments while applying, please don't hesitate to reach out to us at [email protected].