Brand Manager Nicorette Nordics

Job Description

Kenvue is currently recruiting for a-

Brand Manager, NICORETTE Nordics

This position is based at our High Wycombe office (hybrid working policy)

Who We Are

At Kenvue, we realise the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S and BAND-AID that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours.

We now have a great opportunity for an Assistant Brand Manager to join our Consumer business. Working within the Marketing Team you will be responsible for driving the NICORETTE brand in the Nordics, reporting to the NICORETTE Marketing Manager, Nordics.

What You Will Do

• Drive the growth of the NICORETTE brand across the Nordics and deliver excellent execution as per the new global operating model
• Support the delivery of the in-year full P&L and share targets
• Adapt and deploy effective creative campaigns and toolkits delivered by the Nicorette BDT (Brand Development Team)
• Lead on media campaign planning and deployment including digital first initiatives across the Nordics. Working with our media partner to identify and implement media optimisation and test & learns including leading annual MMM research and campaign PCAs
• Lead in generation, approval and deployment of new claims across the Nordic's, working closely with Local Brand Activation teams, Medical and Regulatory.
• Collaborate with the Brand Activation teams in the local markets to address challenges and build opportunities that unlock share & category growth profitably with key retail partners.
• Collaborate with cross functional partners to deliver excellent end to end execution
• Facilitate the Nicorette Nordic monthly sprints ensuring the team tracks and delivers against key projects
• Support launch of strategically important NPD and ensure flawless execution.
• Support on the development and optimisation of the Nicorette Nordic owned channels including leading the brands SEO and PPC strategy.
• Use analytical skills to report and analyse on key performance metrics
• Manage and report on Brand Marketing Expenditure (BME)
  
  

Experience Required

• Experience working as a Brand Manager or an experienced Assistant Brand Manager
• Marketing experience in an FMCG environment with a strong track record of performance in a matrixed organisation.
• Degree level educated or equivalent experience .
• You will have experience, developing, activating and optimising communication plans including media strategies. Creating and adapting content across multiple channels.
• Good commercial and financial acumen, including analysing and reporting on brand performance, developing actionable insight from data and BME management.
  
  

What We Are Looking For

• Strong interpersonal skills with an ability to manage cross functional teams.
• Can do positive attitude, with the ability to influence and work in a collaborative way and identify creative solutions to challenges.
• Self-starter who is proactive and results driven.
• Highly organised with an ability to work under time pressure and meet deadlines
• Proven implementation ability
• Good analytical, financial and business acumen skills.
  
  

What’s In It For You

• Competitive Benefit Package
• Paid Company Holidays, Paid Vacation, Volunteer Time & More!
• Learning & Development Opportunities
• Employee Resource Groups
  
  

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Primary Location

Europe/Middle East/Africa-United Kingdom-England-High Wycombe

Job Function

Product Management