Regional Key Account Executive
NWF Fuels
The Regional Key Account Executive manages a portfolio of the region's significant accounts, both commercial customers and domestic buying groups, whose scale or complexity means they need more than a phone-based relationship.
This is a relationship-led sales role. The Regional Key Account Executive is expected to know their accounts properly: how they buy, what drives their decisions, and where there's room to grow the relationship, then act on that knowledge through structured account reviews, face-to-face visits and genuine commercial conversations, not just responsive account servicing.
The role reports to the Senior Regional Key Account Manager, working alongside three other Regional Key Account Executives covering the rest of the region's significant account base.
Why NWF Fuels?
- Monthly Pay: Up too £40,000 per annum dependant on experience
- Bonus: Up too 10% performance based
- Shifts: Monday to Friday
- Holidays: 33 days per year including bank holidays
- Progression Opportunities: Clear progression pathways both within NWF Fuels and across the wider group that operates 2 other business’
- Training Opportunities: Funded, accredited courses.
- Medicash: Cashback on routine medical expenses such as dental, optical, physiotherapy and more!
- Shopping Discounts: Save with discounts at major retailers like Sainsbury’s, Morrisons, Currys, Debenhams and more!
- Travel Savings: Discounts on flights, hotels, and airport parking.
- Entertainment Offers: Reduced prices at over 400 cinemas across the UK, including savings on drinks and snacks.
- Dining and Lifestyle: Access to deals on restaurants, leisure activities, and other lifestyle services.
- Enhanced Policies: Enhanced maternity and paternity leave.
- The Usual: Company Pension Scheme, Life Assurance, Cycle to Work Scheme, Employee Assistance Programme including counselling, legal and financial support, Free Refreshments, Free Secure On-Site Parking!
Day to Day
Strategic Account Management
- Manage a portfolio of significant commercial and domestic buying group accounts, building and maintaining relationships with key decision-makers.
- Develop and maintain account plans for each account in the portfolio, reviewed and updated regularly.
- Lead structured business reviews with customers on a regular cycle, not just when there's a problem to solve.
- Escalate accounts approaching the threshold for executive sponsorship to the Senior Regional Key Account Manager.
Customer Retention and Growth
- Own retention, revenue and margin performance for the assigned account portfolio.
- Identify and act on opportunities to grow account value: additional product lines, increased volume, and wider adoption of NWF Fuels' services.
- Conduct genuine commercial conversations at every customer touchpoint, not only at renewal.
- Support renewal negotiations, working within delegated pricing authority and escalating where terms fall outside it.
Customer Reviews and Face-to-Face Engagement
- Visit accounts in person on a planned cycle appropriate to their scale and significance.
- Represent NWF Fuels professionally at customer sites, industry events and buying group meetings.
- Prepare and deliver structured account review materials that demonstrate a genuine understanding of the customer's business.
Customer Experience
- Deliver a consistently high standard of service and responsiveness across the portfolio.
- Act as the customer's main point of contact, coordinating with Client Services and Operations where an issue needs support beyond the account relationship.
- Monitor satisfaction within the portfolio and act on any signs of dissatisfaction early.
Collaboration and Reporting
- Work closely with the Senior Regional Key Account Manager on account planning, renewal strategy and escalations.
- Maintain accurate CRM records, account plans and opportunity data for the portfolio.
- Share customer and market intelligence with the wider key account and internal account teams.
What will you bring?
- Experience in key account management, field sales or a senior customer-facing commercial role.
- Proven track record managing significant accounts with genuine commercial accountability.
- Experience with buying groups or multi-site commercial accounts is an advantage.
- Comfortable negotiating commercial terms within delegated authority.
- Experience using CRM systems and account planning tools.
- Strong relationship-building and account management skills.
- Commercially aware, understands margin, pricing and account profitability.
- Confident presenter, able to lead a structured business review with senior customer stakeholders.
- Well organised, able to manage a portfolio of significant accounts alongside a regular travel schedule.
- Strong negotiation skills.
- Genuinely curious about customers' businesses, not just their order history.
- Commercially driven, sees every review as a chance to grow the relationship.
- Professional and credible in front of senior customer stakeholders.
- Proactive, doesn't wait for a renewal date to have a growth conversation.
Who are NWF Fuels?
NWF Group comprises of 3 key businesses: NWF Fuels, NWF Agriculture & Boughey Distribution. Employing over 1,400 colleagues across the group, we encourage and empower our people to progress and move fluidly through the group, meaning the sky really is the limit when you join us!
What makes NWF Fuels different? Our commitment to the customer and our focus on service is what sets us apart in the market, and our people are the driving force! We supply a range of fuel related products throughout the UK to domestic, agricultural, commercial and retail customers through our modern fleet of over 155 tankers and a strategically located depot network allowing us to service more than 113k customers. The business has grown organically and through acquisition currently standing as the third largest fuel distributor in the UK – we plan to climb higher and want you to be a part of it!
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.
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